Anyone can sell you an AI subscription. Deepline Operations is the operator who learns your business top-down, maps your processes and SOPs, designs the highest-impact system with guardrails, then builds and integrates it on infrastructure you own.
AI Ops Teardown: a 30-minute call where we map one of your workflows live. You leave with a one-page plan showing what to automate first and its estimated return.
Anyone can buy Claude or ChatGPT seats. Without mapped processes behind them, they become shelfware.
Adding people to broken processes scales the problems along with the volume.
We learn the business top-down, map how work actually flows, and find where AI pays the most.
Connected systems and AI employees trained on your SOPs, with guardrails. Yours long-term, not rented.
One setup fee, plus whatever your software costs to run. No retainer trap. Every engagement is scoped to return 10–30x the setup fee.*
It starts with the Teardown: one workflow mapped live and a one-page plan. The paid AI Ops Audit then goes top-down: how work flows, where it breaks, and the SOPs that only live in people's heads. 47 questions across sales, marketing and back office.
The ideal system, on paper before anything gets built: highest-impact priorities first, guardrails on anything that touches customers or money, and a fixed scope. You approve the plan before any work starts.
We connect your email, CRM, accounting and ops tools into one place, then deploy AI employees trained on your SOPs. Drafts-only where it matters. At AbuvThePar that was Ivy: one platform running the call queue, PO intake, the offers inbox and Xero invoicing for the same team. See the case studies →
Your team learns it hands-on, on the workflows each person owns. You own the infrastructure: every login, file and pipeline. After that you pay only for the software you run.
*A target every engagement is scoped against, not a guarantee. Results vary by business.
Once the system is designed and integrated, this is what a night looks like. Every task below is modeled on something we've built for a client.
Illustrative feed · tasks modeled on live client builds · drafts never auto-send
Ivy · weekly outreach
outreach touches a week, same team
Ivy · weekly calls
calls a week, no headcount added
Ivy · purchase orders
purchase orders a week
Bean2Bean · leakage
underbilling recovered from 35 price-book fixes
Tools without a system become shelfware. A designed system shows up in the numbers.
2–3× the volume with the same team.
Billing errors, price drift and unpaid invoices, caught automatically.
Win-back and reorder campaigns. No new ad spend.
Your SOPs live in the system, not in you.
Sales, cash, pipeline and ops on one dashboard. No Friday spreadsheet rebuilds.
Every lead and request gets an owner and a next step.
New people ask the system before they ask you.
While competitors are still "getting back to you".
15–25 hrs/week typically back for the owner and team.
The audit is the Diagnose step. What gets built after it depends on what will have the most impact for your business. One setup fee, plus whatever the software costs to run. You own every login, file and system.
The Diagnose step, right after your Teardown. We learn the business top-down with a 47-question audit of your sales, marketing and back office, plus your processes and SOPs.
Inbox, orders and requests turned into structured work.
An executive assistant that triages and drafts. Drafts only, never auto-sends.
The fastest money is in your customer list.
Your content engine, running on your brand rules.
Grok Bot or Claude Cowork for small firms: real estate, property management, agencies.
Estimating and quote tools built around your price book.
Not sure where to start? That's what the Teardown is for. 30 minutes, one workflow mapped live, and a one-page plan for the first thing to automate.
Book your TeardownIn each case we went in, learned the operation, and integrated the system. Named with permission.
01 AbuvThePar · $50M+ Amazon operator
The team was running outreach, purchasing and invoicing out of spreadsheets and manual dialing. We built Ivy, one platform that runs the call queue, PO intake and review, the offers inbox and invoice creation (Xero).
02 Bean2Bean Coffee Co.
Wholesale accounts email orders in shorthand, and invoices were keyed into QuickBooks by hand. We built Gmail order intake, a review dashboard that learns from every edit, a client ordering portal, and QuickBooks sync with price-book checks.
“Oh my God, I love this!”
03 KO Alliance · Kristen Olson
A podcast and partnership business needed sponsors, fast. We built the machine: decks, contracts, lead lists, video sales letters, and a partnership-plan generator.
04 NutraChurn · Cole Curtis
A lean e-com brand that needed content and reporting without a content team. We built automated pipelines that keep publishing and keep the owner informed.
“He's also worked on automated ordering systems for our wholesale customers including custom portals for them to find out about other items we feature and add them to invoices seamlessly. He's a great resource for any growing small business.”
Your business could be case 05.
Book your TeardownBring your laptop and your logins. You leave with your assistant connected to your email and files, your first SOPs turned into custom skills, and a team that knows how to use them. No theory, no slide decks.
A 30-minute call where we map one of your workflows live. You leave with a one-page plan showing what to automate first and its estimated return. If you want the full picture after that, the paid AI Ops Audit maps the whole business, and that's where builds get scoped.
You can, and the tool will work fine. What's usually missing is the system around it: mapped processes, clear SOPs, the right priorities, and guardrails. Without that, a subscription becomes shelfware and a new hire inherits the mess. We do the operator work first, then build.
No. Inbox and EA systems are drafts-only: nothing goes out until a person approves it. Financial write-backs (like QuickBooks) run with review steps and a pause switch.
Email, CRM, accounting (QuickBooks or Xero), spreadsheets and your ops tools feed one place. Your dashboard and your AI employee both work from the same live data.
Whichever fits your tools and team. We set up either, and we'll recommend one on the call.
No. If you can use email and a spreadsheet, you can run this. Training is part of every build.
Your accounts stay yours and are connected with your own logins. We don't resell or share your data. See the privacy policy.
The Teardown is a 30-minute call. Builds are one setup fee, scoped and fixed after the paid AI Ops Audit, plus whatever the software costs to run. No retainer trap. The only public price is the NJ Setup Day: first 5 seats $500, then $750.
Every engagement is scoped to return 10–30x the setup fee, and the highest-impact builds go first. That's a target, not a guarantee. Results vary by business.
Yes. The infrastructure runs on your accounts and your logins: every system, file and pipeline is yours long-term.
Small and growing teams: wholesale and distribution, e-com brands, agencies, real estate and property management, home services and contractors.
Ten quick questions about how your business runs. You get a score out of 100, your top 3 leaks with the fix we'd build for each, what manual work costs you a year, and a 90-day roadmap. It's calculated in your browser from your answers. No AI model reads them.
Get your Scorecard
My story
I'm also CEO of RMI Direct, and I run an e-commerce growth agency. I hold an M.S. in Robotics from NYU Tandon, but most of my work has been inside other people's businesses: building e-commerce brands, securing lead gen for companies, building investor outreach pipelines, standing up backend ops and revenue dashboards, and running SEO writers.
The pattern is always the same: good businesses running on effort instead of structure. So I go in, learn the operation top-down, and integrate the systems it's missing. At AbuvThePar, a $50M+ Amazon operator, that meant Ivy: one platform running outreach, purchasing and invoicing for the same team.
Now I do it for owners in New Jersey and beyond. Diagnose, design, build, hand over, and you own everything I build.
Start with a 30-minute AI Ops Teardown. In 30 minutes we map one of your workflows live, and you leave with a one-page plan showing what to automate first and its estimated return.
Book your Teardown